I see you, doing a lil background check...

So this is usually where I share with you that key moment where sparks flew, and I discovered my innate purpose for helping OBMs thrive.

Okay, you ready for it? It was survival. Yep, Good ole' fashioned survival.

Picture it..

I’m at my desk, just settling in for the day, when an impromptu meeting is called with 82 others. We’re told, “You have 36 minutes to gather your things; the company is closing.” Or I land my dream job—perfect commute, dog-friendly office, company-paid trips—only to be laid off after maternity leave when the company gets acquired. 'And trust me, the "forced to think quick and survive" stories don’t stop there.

You're probably like me when I first started, learning this OBM thing the hard way.

When I first entered entrepreneurship, I used my gifts toward my client's marketing but quickly realized they were hoping a "quick campaign" band-aid would cover all of their business needs. Spoiler alert: it didn't.

Great marketing alone won’t cut it. Once you hit a certain point, other areas of your business need to be reworked, cleaned up, and systemized. That’s when I became an Online Business Manager.

I chose the OBM role because I wanted to help my clients see the full picture—beyond marketing—by diving into strategy, implementation, and what comes next for their business structure.

Just like you, I’ve learned the hard way.

When I first entered entrepreneurship, I used my gifts toward my client's marketing but quickly realized a "quick campaign" band-aid hoping it would cover all of their business needs. Spoiler alert: it didn't.

Great marketing alone won’t cut it. Once you hit a certain point, other areas of your business need to be reworked, cleaned up, and systemized. That’s when I became an Online Business Manager.

I chose the OBM role because I wanted to help my clients see the full picture—beyond marketing—by diving into strategy, implementation, and what comes next for their business structure.

To just say I "love" the OBM role, that would be an understatement.

It’s my purpose. I get to work with business owners who make a difference in their clients’ lives, while I help make the difference in theirs. It’s a feeling I can’t get enough of.

But it wasn’t always smooth sailing. I kissed a lot of frogs (clients), made tons of mistakes, and started my business from scratch. Now, it’s a six-figure empire—but that journey came with plenty of bumps along the way.

And this is why I’m here, to help OBMs like you create the kind of business that’s built to last.

My mission

I help OBMs build better systems, attract premium clients, and run profitable businesses with confidence.

The Cores of My Lil' Heart

Community: I’m all about connection. There is nothing like finding your people. You can share ideas, inspire one another, and learn from each other. When you find your people, the journey isn’t nearly as lonely. Building a community of like-minded OBMs is how we all grow together.

Growth: I’m always pushing myself to learn more and level up, and I expect the same from those around me. Growth isn’t just a buzzword—it's how we evolve, adapt, and get better at what we do. That’s the mindset I encourage in every OBM I work with.

Integrity: No BS here - ever. I believe in being upfront, honest, and transparent—whether I’m guiding you through a tough decision or sharing feedback. Running a business with integrity is the only way to do it, and I stand by that 100%.

Impact: At the end of the day, I’m here to help you make a difference. Whether that’s attracting clients who appreciate your value, setting up systems that give you more freedom, or helping you grow, I’m all about creating lasting impact—so you can love the work you do and live the life you want.

WATCH & LEARN

Weekly tips to build and grow your OBM business.

Qwantel Latay helps OBMs build better businesses with the tools, strategies,

and systems to manage clients and

grow with confidence.

FOR OBMS
FOR EVERYONE
CONNECT

On this side of the internet we fully celebrate all colors, genders, and lifestyles and fully back minority and LGBTQ led businesses.

And honey, if you can’t roll with that consider this one less tab in your browser to keep open.